ABC Serrano gets a makeover from L35

Barcelona · July 27, 2016

Once the headquarters of the ABC newspaper, this historic building is found on the Golden Mile, a prime location in downtown Madrid. A shopping center since 1995, it now flaunts a new avant-garde interior design conceived by L35 and promoted by IBA Capital Partners.

The main transformation consisted in joining vertical communications via a new hub in the central plaza, topped by a large skylight that floods the new interior space with natural light and integrates the upper floors and terrace into the shopping circuit. The project recovered the majority of unused retail space to reach 14,000 m² of GLA, while renovating its image with attractive and innovative materials, which improve the transparency of the façades of the retail premises.